Kia India has officially commenced production of the new Kia Seltos at its manufacturing facility in Anantapur, Andhra Pradesh. This development comes well ahead of the SUV’s scheduled price announcement on January 2, 2026. The start of production highlights Kia’s strong commitment to the Indian market and reinforces the importance of the Seltos in the brand’s long term growth strategy.
Since its first rollout from the Anantapur plant in 2019, the Kia Seltos has played a defining role in shaping the mid size SUV segment in India. With the new generation now entering production, Kia aims to build on the model’s strong reputation while adapting it to meet evolving customer expectations in terms of space, technology, design, and performance.
Anantapur Plant Continues to Anchor Kia’s India Operations
The Anantapur manufacturing facility in Andhra Pradesh remains central to Kia’s India operations. The plant has consistently delivered high production volumes while maintaining global quality standards. With the new Seltos now rolling off the assembly line, Kia has once again demonstrated its confidence in the Indian market.
According to company officials, the early start of production will help Kia manage demand efficiently and reduce customer waiting periods after the official launch. This proactive approach reflects lessons learned from previous successful models and aligns with Kia’s customer centric strategy.
Quick Summary Table
Category |
Details |
|---|---|
Model Name |
New Kia Seltos |
Production Location |
Anantapur, Andhra Pradesh |
Production Start |
2025 |
Price Announcement |
January 2, 2026 |
Segment |
Mid size SUV |
Engine Options |
Petrol, Turbo Petrol, Diesel |
Transmission Options |
Manual and Automatic variants |
Trims Available |
HTE, HTK, HTX, GTX |
Official Website |
Evolution of a Segment Defining SUV
The new Kia Seltos represents an evolutionary step rather than a complete departure from its predecessor. Kia has retained the core strengths that made the Seltos popular while introducing updates that address changing buyer preferences.
Dimensionally, the SUV now offers a larger footprint. The new Seltos measures 4,460 mm in length and 1,830 mm in width. It also features a longer wheelbase of 2,690 mm. These changes translate into improved cabin space, better rear seat comfort, and enhanced stability at highway speeds. As a result, the SUV feels more mature and better suited for long distance travel.

Design Inspired by Opposites United Philosophy
Kia has applied its Opposites United design philosophy to the new Seltos, giving the SUV a more confident and modern appearance. The front fascia showcases an updated Digital Tiger Face that blends sharp lines with smooth surfaces. This design approach creates a strong visual identity while maintaining brand consistency.
The SUV also features LED projection headlamps with a welcome function, which adds a premium touch. Redesigned alloy wheels contribute to a sportier stance, while the muscular body proportions enhance road presence. Together, these elements ensure that the new Seltos stands out in a crowded mid SUV segment.
Leadership Perspective on the New Seltos
Gwanggu Lee, Managing Director and Chief Executive Officer of Kia India, described the start of production as a significant milestone for the company. He emphasized that the Seltos has consistently set benchmarks in its segment and that the new generation represents a bigger and more progressive evolution shaped by feedback from Indian customers.
He also highlighted that with production now underway at the Anantapur facility, Kia’s teams are fully prepared to ensure timely deliveries. According to him, the new Seltos is expected to redefine expectations once again and further strengthen Kia’s leadership position in India.
Powertrain Options Designed for Diverse Needs
The new Kia Seltos offers a wide range of engine and transmission combinations, ensuring that buyers can choose a configuration that suits their driving style.
The Smartstream G1.5 petrol engine delivers 115 PS of power and 144 Nm of torque. This engine focuses on smooth performance and efficiency, making it suitable for daily urban use. For buyers seeking stronger performance, the Smartstream G1.5 T GDI turbo petrol engine produces 160 PS and 253 Nm, offering quick acceleration and a more engaging driving experience.
Diesel enthusiasts can opt for the 1.5 litre CRDi VGT engine, which generates 116 PS and 250 Nm of torque. This engine remains a strong choice for long distance travel due to its fuel efficiency and torque delivery.
Multiple Transmission Choices Enhance Flexibility
Kia continues to offer one of the most comprehensive transmission lineups in the segment. Customers can choose from a six speed manual gearbox, six speed intelligent manual transmission, intelligent variable transmission, seven speed dual clutch transmission, and a six speed automatic transmission.
This wide selection ensures that both manual purists and automatic buyers find an option that meets their preferences. It also helps the Seltos appeal to a broad audience, ranging from first time SUV buyers to experienced enthusiasts.
Trim Levels and Customization Options
The new Kia Seltos is available in four main trims: HTE, HTK, HTX, and GTX. In addition, Kia offers option variants such as HTE(O), HTK(O), HTX(A), and GTX(A), allowing buyers to select additional features without moving to a higher trim.
The GTX and GTX(A) variants stand out with the exclusive X Line styling pack. This package adds distinctive visual elements that enhance the SUV’s sporty appeal. Furthermore, Kia offers add on packages covering Convenience, Premium features, advanced driver assistance systems, and X Line enhancements. These packages allow buyers to personalize their Seltos according to their priorities.
Competitive Positioning in the Mid SUV Segment
Once prices are announced in January 2026, the new Kia Seltos will continue to compete in one of India’s most competitive segments. Rivals include models from Hyundai, Maruti Suzuki, Toyota, and others. Kia’s strategy focuses on offering a balanced mix of design, technology, powertrain options, and customization.
By starting production early and offering a diverse lineup, Kia aims to maintain the Seltos’ strong market position while attracting new customers who value flexibility and modern features.
Strong Focus on Customer Experience
Beyond the product itself, Kia has placed significant emphasis on customer experience. The early production rollout ensures that dealerships can manage inventory efficiently. It also reduces uncertainty for buyers who plan their purchases around the launch period.
This approach aligns with Kia’s broader vision of building long term relationships with Indian customers through reliable products and responsive service.
Frequently Asked Questions
1. When did production of the new Kia Seltos begin
Production of the new Kia Seltos has started at the Anantapur plant in Andhra Pradesh ahead of its January 2026 price reveal.
2. When will Kia announce the prices of the new Seltos
Kia will officially reveal prices for the new Seltos on January 2, 2026.
3. What engines are available with the new Kia Seltos
The SUV offers a 1.5 litre petrol engine, a 1.5 litre turbo petrol engine, and a 1.5 litre diesel engine.
4. How many trims does the new Seltos offer
The new Seltos comes in HTE, HTK, HTX, and GTX trims, along with multiple option variants.
5. What makes the new Seltos different from the previous model
The new generation Seltos offers larger dimensions, updated design, more powertrain choices, and expanded customization options.
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